Magic Eden and Mocaverse Collaborate on New NFT Launchpad

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Magic Eden, a leading multi-chain non-fungible token marketplace, has teamed up with Mocaverse, an NFT initiative from Animoca Brands—a game software and venture capital firm—to establish a new NFT launchpad. In this article, we will delve deeper into this strategic collaboration.

Magic Eden and Mocaverse Collaborate to Launch an NFT Launchpad

In a blog post dated September 17, Magic Eden announced its partnership with Mocaverse to create a NFT launchpad named MagicMoca. This platform is tailored specifically for the Mocaverse NFT community and aims to streamline access to curated gaming and intellectual property NFT launches. MagicMoca will leverage the Moca Network as well as its pipeline of forthcoming NFT projects from Animoca Brands.

Introducing MagicMoca, a custom NFT Launchpad created in partnership with @moca_network 🪄

MagicMoca will utilize the Moca Network and its flow of upcoming NFT projects from @animocabrands.

We will also be introducing $MOCA as a primary method to mint and collect. pic.twitter.com/ws8AwmtZlY

— Magic Eden 🪄 (@MagicEden) September 17, 2024

Founded in September 2021, Magic Eden is one of the leading multi-chain NFT marketplaces, offering support for NFT collections developed on the Solana, Ethereum, Polygon, and Bitcoin blockchain networks. It has quickly risen to prominence as an NFT market on the Solana blockchain, where it initially emerged.

Magic Eden empowers users to create, buy, sell, and collect NFTs. The marketplace features a variety of products, including a Launchpad that allows creators to build and trade digital item collections directly on the Magic Eden platform, instead of hosting them on their own platforms. Magic Eden also provides a cryptocurrency wallet to deliver a user-friendly and secure custodial experience.

Mocaverse, on the other hand, is an NFT project launched by the blockchain gaming leader and NFT infrastructure developer Animoca Brands. The Mocaverse NFT collection comprises a limited edition of 8,888 NFTs representing characters known as Mocas, hosted on the Ethereum blockchain. The aim of Mocaverse is to integrate Animoca Brands’ crypto initiatives, subsidiaries, joint ventures, and collaborations through a distinctive NFT collection.

Overview of the MagicMoca NFT Launchpad

Magic Eden and Mocaverse unveiled their new NFT launchpad during Token2049, a global web3 event held annually in Singapore and Dubai, where influential figures in the crypto arena come together to exchange insights. Reflecting on the new partnership, Jack Lu, CEO and co-founder of Magic Eden, stated:

“Partnering with Mocaverse to bring this launchpad to fruition has been an incredible experience. Our aim will always be to push the limits of how we expand the NFT landscape, so collaborating with Mocaverse and gaining access to the Animoca Brands ecosystem is a tremendous asset for both of our communities.”

Kenneth Shek, the lead for Mocaverse, added:

“Mocaverse is excited to welcome Magic Eden to the Moca Network, as we share a vision to advance consumer crypto by utilizing NFTs as everyday touchpoints for consumers. By working together, Mocaverse and Magic Eden will harness the Mocaverse network effect to curate only the finest projects for NFT launches, exclusively for both our communities. Magic Eden is committed to building marketplaces that support various chains, and we align perfectly in our goal of providing full interoperability for users through our new MagicMoca launchpad and the omni-chain MOCA Coin.”

The MagicMoca launchpad is set to debut later in Q3 2024. It will be the first co-branded NFT launchpad designed to profile high-quality NFT projects from key cultural sectors including gaming, sports, IP, and more, specifically for holders of Moca NFTs and Moca IDs. MagicMoca will adopt MOCA Coin as its primary currency for transactions. Additionally, Magic Eden will allow Moca ID users to take part in well-curated NFT launches and develop their on-chain reputation with NFTs.

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